Adolfo Gonzalez has been working in the Canadian cannabis industry for over 15 years as a grower, front-line worker, writer and training specialist. He works as head of marketing for Green Island Naturals, a company dedicated to the supply of standardized product for dispensary organizations and owns and operates CannaReps, the first locally focused Cannabis training program in Canada. He also teamed up with his wife Enid as founder of Connekta, a Cannabis marketing firm responsible for helping industry leaders establish a higher standard in packaging and brand asset design. His latest project is called Purity, a consultation firm that specializes at helping growers achieve contaminant free crops. Adolfo sits on the advisory board of CAMCD, the Toronto Dispensary Coalition, and works actively with Canadian municipalities to develop and implement local dispensary regulatory schemes.
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